7 Cold DMs That Actually Get Responses
- Luisa Surma

- Feb 22
- 3 min read
Ever sent a DM and heard…nothing?
You’re not alone. Most cold DMs get ignored. But not because people don’t want to help. It’s because most messages sound the same.
Here’s what most people say:
“Hi, I’d love to connect.”
“I admire your career and would love to chat.”
“Do you have time for a quick call?”
Polite, but forgettable. It’s like trying to stand out by whispering in a crowded room.
There’s a better way.
Here’s the rule: Say something different.
Let me show you how it works (specifically for educators looking to pivot).
Start with a bold statement
This DM might be the most interesting one you get today—and it's from a former teacher. I’m making the leap from the classroom to corporate. Your career caught my eye, and I’d love to hear how you made the switch. Have 10 minutes next week for a quick chat?
Make them curious with a question
What’s one piece of career advice you wish someone had told you when you left teaching? I’m moving from teaching to [industry] and could use some honest insight. If you’re up for a quick chat next week, I’d love to hear your perspective.
Reference something unexpected
I know this DM is out of the blue—kind of like a pop quiz you forgot to study for. But I’ll make it quick. I’m transitioning from teaching to [industry] and saw your background. If you’ve got 10 minutes next week, I’d love to hear how you made the transition.
Use humor to break the ice
If cold DMs had a 'delete' button, I know you’re tempted. But hey, teachers take risks every day—here’s mine. I’m exploring life beyond the classroom and your career stands out. If you've got 10 minutes next week, I’d love to hear your story.
Share an unusual compliment
Your career journey is like that one student who surprises you with a perfect essay—unexpected, but impressive. I’m leaving the classroom and curious how you made the switch. If you’ve got 10 minutes next week, I’d love to learn more.
Flip the script and offer value first
Most people ask for advice. I’d rather offer something helpful—if you know other [role / job function ] I’ve got some great resources to share.That said, I’d still love to hear about your experience. Have 10 minutes next week for a quick chat?
Admit you're breaking the 'cold DM' rules
I know cold DMs usually get ignored, but this one's different—it's from a teacher making a big leap. Your career path is interesting, and I’d love to hear how you made the switch. Have time for a quick chat next week?
Why This Works
These messages break through the noise because they’re:
Short. Nobody wants to read a novel.
Different. They stand out from generic DMs.
Human. They sound like something you'd say in real life.
What to Say When You Get a Yes
The goal of the chat isn’t just to get advice—it’s to learn.
Before you hang up, always ask: Who else can I speak to?
This simple question keeps the conversation going. The person you’re talking to knows people you don’t—and asking this question can lead to more connections, more insights, and more opportunities.
Don’t overcomplicate it. Keep it direct:
Thanks again for your time. Who else can I speak to?
I really appreciate your insight. Who else can I speak to?
One question. Endless possibilities.
Your Warmup
Pick one message that fits your style. Tweak it and send it to three people this week.
If they don’t respond? Don’t take it personally. Follow up. People are busy.
If they say no? Great. That’s still an answer.
As my mentor Melissa Perlman says, A ‘no’ lets you refine your ask and try again.
But if they say yes? You’ve just unlocked a conversation that can change your career.
Now go. Responses will follow.
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